Call for the Case Studies

Mark the dates 9 to 11 November 2022 @ BITS Pilani!

The case studies track is designed to inspire, impart insights, real life experiences, challenges,

knowledge and narrate strength of design that got realized in your projects and assignments. This

track invites Design Thinkers, Customer Experience (CX) / User Experience (UX) practitioners,

strategists, product owners, product developers to share, learn and grow through collaboration.

Pls note, this will be case study track where you will demonstrate work that has been done.


We encourage the practitioners to share impactful work, insightful practices, thought leadership in

the areas of

  • Use of Technology in areas like AI/ML/ AR/VR/WEb3/Blockchain/IoT/Wearables
  • Experience Strategy for holistic seamlessly connected and differentiated experiences
  • Service Design
  • Persuasive Design
  • Culture of Innovation
  • Pre-recorded Video Bytes (5 minutes)
  • In-Person interactive presentation (20 minutes).
Important Dates
  • Submission deadline: October 15, 2022
  • Acceptance notification: October 19, 2022
  • Camera-ready versions due: October 30, 2022

We look forward to your participation and support in making this initiative a success!

Track Chairs

Rashmi Sethi

Strategy, Innovation, Digital New Products, Experience Led Transformation

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Bhakti Khandekar

eQ Technologic

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